Move over Google – may become my new search engine of choice logoIn a recent article by Tess Wegert describes -a new search engine that works with professional searchers (real people) or interactive guides. It’s kind of like if you threw a search engine, chat room and together to help get the info most relevant to your search.

I just had to try this one out for myself. Here’s the conversation I had with my guide:

Status: Connecting …
Status: Looking for a guide …
Status: Connected to guide: Deborah(23079)
Deborah(23079): Welcome to ChaCha!
Deborah(23079): Hello Welcome to chacha I will be helping you with your search
You: Hi. I’m trying to find the best price on fruit of the loom boxers for my husband
Deborah(23079): ok one moment while I search for that
Deborah(23079): Thanks for being patient! Rest assured I’m finding the most relevant results for your search. (this was posted after about 1 minute of searching)
You: great! thanks deborah. I think i found what i needed.
Deborah(23079): Is there anything else on this topic I can find for you today?
Deborah(23079): O you are welcome
You: have a great day. 🙂
Deborah(23079): well you have a great day and thank you for using
Deborah(23079): bye now please come back to chacha for your next search
Deborah(23079): Please RATE ME. Thanks for using ChaCha.
Status: Session ended.

Deborah pulled up 3 very relevant sites within a matter of 2 minutes. Not to mention – its kind of nice interacting with a human being instead of an algorithm.

I don’t know about you, but when I have to do a complex search in Google, I’m almost always frustrated. was pretty easy and I can really see myself using it on a regular basis.

Looking for cheap pay-per-click or banner ads? Read the article from ClickZ as it outlines why may be a good investment.

How long do you think it will be before Yahoo! and Google follow suit? I give it 6 months tops.


Andrea Morris is a marketing coach who specializes in helping visionaries, entrepreneurs, consultants and small businesses use high-ROI strategies to get the right message to the right people. For more information, please visit