Andrea Goulet

When I drafted my business plan, I realized there were core beliefs that just had to be in there. Most of them were sayings I often found myself saying over and over again.

Thus, my philosophy was born – a living document dedicated to helping me remember the idealism I had as a new business owner.

I pledge to continue working with these ideas in my brain and heart no matter how big my company grows, how many clients I serve, or how much money I earn. (OK, I’m stepping down from my soapbox now….)

• Create first – Edit later
• Have FUN!!!
• When brainstorming – there are no bad ideas
• Our success can only be defined by our clients’ success
• Act with integrity – always do the right thing
• There are no hidden agendas
• It’s better to do it right than to do it over
• Work hard, be honest, and be flexible (thanks for sharing your mantra, Dad!)
• Live your life with a true spirit, and nothing will be beyond your reach (my high-school yearbook quote)
• Perception = Reality
• Listen to your gut instincts – they’re usually right
• Collaboration, not control creates a better product
• He who asks is a fool for five minutes – he who never asks is a fool forever – Chinese Proverb
• Share your success
• We are lucky – adopt an attitude of gratitude
• We are what we produce
• “Good Enough” is never good enough
• Under-promise & over-deliver