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	<title>Comments on: Make Your Message Bounce With a Game of Verbal Tennis</title>
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	<link>http://writeideasmarketing.wordpress.com/2008/02/06/communication-shotput-or-tennis/</link>
	<description>Get the right message to the right people.</description>
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		<title>By: Martin</title>
		<link>http://writeideasmarketing.wordpress.com/2008/02/06/communication-shotput-or-tennis/#comment-10206</link>
		<dc:creator>Martin</dc:creator>
		<pubDate>Sat, 30 Aug 2008 08:44:16 +0000</pubDate>
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		<description>Wonderful pages! Keep up the grat work.t</description>
		<content:encoded><![CDATA[<p>Wonderful pages! Keep up the grat work.t</p>
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	<item>
		<title>By: Quotes of the week ending 8 March, 2008 &#171;</title>
		<link>http://writeideasmarketing.wordpress.com/2008/02/06/communication-shotput-or-tennis/#comment-10131</link>
		<dc:creator>Quotes of the week ending 8 March, 2008 &#171;</dc:creator>
		<pubDate>Sat, 08 Mar 2008 14:00:39 +0000</pubDate>
		<guid isPermaLink="false">http://writeideasmarketing.wordpress.com/?p=261#comment-10131</guid>
		<description>[...] Andrea Goulet, commenting on the book Now is gone.       &#160; [...]</description>
		<content:encoded><![CDATA[<p>[...] Andrea Goulet, commenting on the book Now is gone.       &nbsp; [...]</p>
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		<title>By: Angelo</title>
		<link>http://writeideasmarketing.wordpress.com/2008/02/06/communication-shotput-or-tennis/#comment-10128</link>
		<dc:creator>Angelo</dc:creator>
		<pubDate>Thu, 06 Mar 2008 17:14:02 +0000</pubDate>
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		<description>Andrea, this is a wonderful way of describing social media that people have a lot of difficulty with. Your comparison between statement and question mirrors the push vs pull metaphor we all use. 

With the tennis metaphor there is one drawback: the net, which creates sides. Wouldn&#039;t racquetball me more accurate? The sender and receiver share the same court, and the exchange is, well... fast and furious.</description>
		<content:encoded><![CDATA[<p>Andrea, this is a wonderful way of describing social media that people have a lot of difficulty with. Your comparison between statement and question mirrors the push vs pull metaphor we all use. </p>
<p>With the tennis metaphor there is one drawback: the net, which creates sides. Wouldn&#8217;t racquetball me more accurate? The sender and receiver share the same court, and the exchange is, well&#8230; fast and furious.</p>
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		<title>By: (EMP) E-Marketing Performance &#187; : &#187; Team Reading List 2.8.08</title>
		<link>http://writeideasmarketing.wordpress.com/2008/02/06/communication-shotput-or-tennis/#comment-9876</link>
		<dc:creator>(EMP) E-Marketing Performance &#187; : &#187; Team Reading List 2.8.08</dc:creator>
		<pubDate>Fri, 08 Feb 2008 15:00:33 +0000</pubDate>
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		<description>[...]  Make Your Message Bounce With a Game of Verbal Tennis [...]</description>
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